MGT 599 Project Deliverable 2: Innovation and Competitive Analysis

Read Case 10 titled “Eastman Kodak’s Quest for a Digital Future”, located on page 568, in thesection of the textbook. From the case, you will advise the CEO Antonio Perez on ways forward for Eastman Kodak. In addition, you will examine the competitive environment, and discuss frameworks for evaluating various strategies for the company.Write a three to five (3-5) page paper in which you:

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